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Points of Presentation: It’s All About Power, Perception and Persuasion – RetreadLife.com

It always helps to close a sale when a customer has gained understanding, and the customer is only going to understand if they are the recipient of a well-executed presentation. To deliver a well-executed, customer-satisfying presentation requires that we understand how a customer hears, processes and comprehends information. Presentations matter.
Modern Tire Dealer

Digital Is Not Different — It’s Just a New Way of Doing an Old Thing: Selling – RetreadLife.com

For years, dealers have been wrestling with the idea of what to do online when it comes to their businesses. Common questions include, “Do I put my prices online?” “Should I advertise my services?” “What company should I buy my platform from, who’s template is the best?” For years, we have been trying to play this hand differently than how we handle our “regular” walk-in, appointment over the phone, or emergency customer. I’m here to tell you to stop.
Modern Tire Dealer

You’ve Got Email: It’s Still the Way to Go to Market, Digitally Speaking – RetreadLife.com

Remember email? Sometimes in the communication that is texting, tweeting or ‘Snapchatting,’ email is taken for granted. Facebook is great for sharing your thoughts and feelings to everyone you have friended, but email is more targeted, especially when used for business. You might say it is even more personal than Facebook because it is designed for interaction between two people or among a small group of people.
Modern Tire Dealer

It’s Time to Pick the Next MTD Tire Dealer of the Year – RetreadLife.com

What does it take to be Modern Tire Dealer’s Tire Dealer of the Year? Business success, marketing know-how and industry expertise are the foundation. Community involvement and management skills are important, too. And our 2017 award brings something special to the recognition.
Modern Tire Dealer

Price vs. recommendation? It’s a toss-up – RetreadLife.com

NASHVILLE, Tenn. — Which factor most influences customers’ tire purchases? According to Hankook, it comes down to dealer recommendations and cost.
Tire Business – RSS News Feed

It’s Your Turn: Join the TIA Board of Directors – RetreadLife.com

The Tire Industry Association (TIA) is accepting nominations to serve on the 2017-2018 TIA Board of Directors. The deadline to submit nominations is Monday, May 8, 2017.
Modern Tire Dealer – Suppliers – News

It’s Time to Nominate the Next TIA Hall of Famers – RetreadLife.com

The Tire Industry Association (TIA) is accepting nominations for the 2017 Tire Industry Hall of Fame.
 
Modern Tire Dealer – News

It’s Time to Nominate the Next TIA Hall of Famers – RetreadLife.com

The Tire Industry Association (TIA) is accepting nominations for the 2017 Tire Industry Hall of Fame.
 
Modern Tire Dealer

It’s Time to Nominate the Next TIA Hall of Famers – RetreadLife.com

The Tire Industry Association (TIA) is accepting nominations for the 2017 Tire Industry Hall of Fame.
 
Modern Tire Dealer – Suppliers – News

It’s Final: Tariffs Will Be Charged on OTR Tires From India and Sri Lanka – RetreadLife.com

The International Trade Commission (ITC) has upheld the tariffs on off-the-road tires suggested by the U.S. Department of Commerce (DOC).
Modern Tire Dealer – Suppliers – News

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